As editor-in-chief of the Gentleman’s Gazette, we have received a number of inquiries concerning proper morning dress and due to the lack of information online, we decided to create the Morning Dress Guide.
For many people, a glimpse of a stately gentleman in morning dress often begs the question, why don’t men dress like that anymore? The answer, of course, is that many elegant men still do dress that way – and you can too.
Morning dress is still very much alive, still relevant, and still enjoyed. We suspect that the flocks of dapper gents who attend the Royal Ascot horse race in England in morning dress wear it not simply to adhere to the dress code, but much rather because they relish the opportunity to put their best foot forward. The feeling is only natural.
To encourage and enable the rising appreciation for classic men’s formal styles, we’d like to welcome you to the Morning Dress Guide. Our goal is to provide interested gentleman with the knowledge they need to successfully seek out, purchase and wear morning dress garments with confidence.

Sven Raphael Schneider in Morning Dress
Our conversation will traverse the long history of the morning coat, lay out the essential pieces of the outfit, and lead you in the direction of proper fit, and variations. Such garments will serve as the formal cornerstones of your wardrobe; with proper selection and care, they will last you for a lifetime.
This sartorial exploration of morning dress will be an ongoing project that is intended as one way of developing the community surrounding classic men’s formal style. As we build our guide, we encourage your participation in its development, including sharing stories, photographs, experiences, and clothing sources, among others. For photographs of real men wearing morning dress, please do look at our reader’s gallery, and for updates please check out blog.
If you wear morning dress, please contribute and send us the pictures via email or facebook
Enjoy, and we’ll meet you at Royal Ascot!
Kind regards,
Sven Raphael Schneider – Morning Dress Guide
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Dear Sir,
1) This month I have bought a black tophat, a Chapeau Clack.
Please your advise, is it better to keep the hat in “rest” position when not in use or is it better to keep it stored with the “springs” on?
2) Is it done or not wearing a whitepochet/hankerchief in your breastpocket during a wedding of funeral?
Grateful your advices.
Kindest regards,
Jan Jaap van Weering
The first generally used as an accompaniment to evening tails and is not really meant to be worn.
On the second point:- no pocket square at funerals and either a square OR a buttonhole, not both.
Dear Mr. van Weering,
1) Joseph sparks is correct in saying that a Chapeau Claque is not appropriate for morning wear but that was not the answer to your question. In the future, I will write a more extensive guide on how to wear and store top hats. I would store it open to prevent wrinkles in the material.
2) May I ask whether you use this information for commercial purposes in your seminars?
Can I help you create your guide.
As a butler, I have a insight into the proper way that morning coat is worn.
Dear Joseph, I sent you an email. Regards, Raphael
Can you please help me and tell on which two occasions morning coat should not be worn with a grey waistcoat please ?? Thank you very kindly for any tips
I am anxious you include the stroller in the guide, as soon as possible, because in my country and in most of the world there is no opportunity for jackets with tails, whereas a similar outfit to suit but more elegantly it would be accepted more easily.
I wonder. Is there a proper name for the tailcoat morning suit?? In my country (Brazil) they call it “Fraque”. Is there any relation with the English language that name??
Thank you. Best Regards H.T.Angeli
Caro Hernani,
I am glad to see a Brazilian posting here! Where exactly are you located? My father is from Santa Catarina. Fraque is most likely derived from the German word “Frack” – the evening tailcoat. On the other hand, the morning coat is called “Cut” or “Cutaway”. I asked a Brazilian clothes lover for the proper translation, so stay tuned.
In Spanish the word for cutaway is “chaqué”. the word “Frac” is reserved for evening tailcoat.
Thanks for this clarification.
Great information I’m putting together a morning dress ensemble and I wondering which is more appropriate to wear a derby hat or tophat and in that regards also should spats or tuxedo shoes be worn?
Best Regards